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Legendary rapper Method Man’s Tical brand of cannabis has come to Detroit.
by Dessy Pavlova · May 25, 2022
Method Man’s Tical brand of cannabis became available in dispensaries in Detroit on Tuesday, May 17, 2022, expanding a business already operating in California, Colorado, and Nevada. Detroit has been at the forefront of change in the cannabis and psychedelics industries.
TICAL stands for Taking Into Consideration All Lives, a socially conscious, ethnically-inclusive term coined by the rapper in 1993 and used to reference cannabis. Since his early Wu-Tang days, Method Man has been a proponent of the plant, and TICAL strains like C.R.E.A.M., named after the classic Wu track and Method Man’s iconic hook, remind customers of the long history of cannabis and hip-hop culture intertwining and taking inspiration from each other.
The essence of the brand, aside from highlighting the deep cultural link between hip-hop and cannabis, is to encourage the establishment of more black-owned businesses and bring social equity to the rapidly expanding legal cannabis landscape, which has left little room for black cannabis entrepreneurs. Method Man and TICAL co-founder Nathaniel Vereen feel they need to continue to do their part to push for social equity by partnering with like-minded companies.
Working in tandem with Glorious Cannabis Co. out of Rochester Hills, TICAL’s partnerships prioritize collaboration with female and minority-owned businesses. TICAL’s partners have a reputation for innovative and progressive ideas, with Rochester Hills cannabis shop gaining acclaim for its ICEWATER bubble-hash infused pre-rolls and Glorious Cannabis Co. being awarded a Certificate of Merit by the Detroit Engineers Society for efficiency and progressiveness.
Detroit has roughly 300 cannabis retail locations in operation, but only six are currently black-owned. This highlights the need for businesses like TICAL to occupy a space in the landscape–to generate significant tax revenue from cannabis sales that can be re-invested in local communities and inspire other black entrepreneurs to enter the legal industry.